

— The Problem
You built the business. Now the admin is running you.
Every enquiry gets copied into a spreadsheet by hand. Every booking gets confirmed with the same three emails, typed out again each time. Every new client goes through the same onboarding steps, remembered rather than followed. It works, until it doesn't — a step gets missed, a lead goes cold overnight, an invoice goes out three days late.
None of that is a staffing problem. It's a system that was never built, and the fix isn't hiring, it's wiring the tools you already use together properly.
— What's included
Everything on this list, in every build.
No tiers, no “premium” upsell for things that should be standard.
Process audit — every repetitive task in the business, mapped and scored by time saved
Enquiry routing — new leads sent straight to the right inbox and person, the moment they land
Booking automation — confirmations, reminders and reschedules handled without anyone typing them
Invoicing & payments — invoices raised and payment reminders sent on their own schedule
CRM sync — data flowing between forms, inbox and CRM without re-typing anything
Client & talent onboarding — a new client or hire moved through every step automatically, nothing chased by hand
Notifications & alerts — the right person told the moment something needs their attention
Tool integration — the apps you already use, connected to actually talk to each other
Documentation & handover — every workflow mapped and explained, not just built
Full ownership — every account and login in your name from day one
Ongoing care plan — monitored monthly, and fixed the moment an upstream app changes and breaks something
— The process
Six to seven weeks, phase by phase.
No tiers, no “premium” upsell for things that should be standard.
01 Discovery — week 1
Every manual process in the business audited and scored by time cost. Output: a priority list you sign off before anything gets built.
02 Design — week 2
The exact logic for each priority workflow mapped out — triggers, conditions, actions — before a single automation is switched on.
03 Build — weeks 3-5
Workflows built and connected to your existing tools, tested against real scenarios rather than the happy path only.
04 Live trial — week 6
Running for real, with edge cases and exceptions handled as they show up rather than guessed at in advance.
05 Handover & care — week 7 onward
Full documentation and login handover, plus the ongoing care plan that keeps it all working as your tools update around it.

— Selected Work
Three businesses that stopped fighting their own websites.

2025
web design

